lululemon Tests LA Pop-Up Studio Combining Community Fitness and Retail Experience

lululemon opened Studio Yet., a three-week training pop-up at 8175 Melrose Ave in Los Angeles that runs through March 7, offering classes that start at $40 and directing “every dollar” of class fees to BlacklistLA; full schedule and booking are available at lululemonstudioyet.com.

The pop-up bills itself as “performance-minded” and has been described as “a modern training house,” “introducing a mindful ethos to strength and performance.” Programming on the Studio Yet. schedule includes Pilates, strength training, HIIT, running and total conditioning, with partners listed as San Diego’s VERVE Studios, Vancouver-born Yard Athletics, Miami’s LEGACY and New York City’s The Athletic Clubs.

Studio Yet.’s instructor roster mixes industry vets and boutique leaders: AARMY’s Akin Akman, KR Method’s Korey Rowe and Pvolve’s Dani Coleman appear alongside Adrian Williams, Jamal Liggin, Melissa Alcantara, Julius White, Justyn Williams, Latoya White, Nyme Manns and Stefania Okolie. The pop-up opened during Black History Month and the roster piece accompanying the launch emphasized a concentrated lineup of Black trainers.

The pop-up explicitly ties community programming to local charity work: BlacklistLA is the beneficiary, and coverage notes the nonprofit “has been running free community fitness events across Los Angeles since 2013,” including weekly runs, women-led programming and full marathon training. Essence-style reporting framed the financial model this way: “classes start at $40 and every dollar goes directly to BlacklistLA.”

Studio Yet. also arrives alongside a product push. The Unrestricted Power collection debuted with the pop-up, built around a fabric called PowerLu that is described as designed specifically for heavy lifting. Kayla Jeter, identified as a strength and performance athlete and lululemon ambassador, helped develop the PowerLu materials; commentary around the launch observed that “if the fit holds up the way she says it does mid-squat, it might be worth adding to your gym bag.”

The broader business framing for Studio Yet. presents the pop-up as part of a strategic pivot: lululemon is using temporary in-person training spaces to reassert experiential retail and to reengage younger consumers. Industry coverage frames the move as an attempt to combat a sales decline and controversy over see-through Get Low leggings, and notes the company previously tested a similar approach with a NYC Glow Up studio last year. One industry take summed the intent: “Yet. is a clear overture to strength-obsessed women it hopes will make a lasting impression.”

Logistics are straightforward for Angelenos and visitors: 8175 Melrose Ave hosts the three-week program through March 7, tickets and the full class schedule are on lululemonstudioyet.com, and classes start at $40 with the stated donation flow to BlacklistLA. The pop-up will be assessed both by its fundraising outcome for BlacklistLA and by whether the Unrestricted Power line and Studio Yet. can help lululemon reclaim community fitness ground from competitors like Alo Yoga, FP Movement and Nike.