Greensboro developer AE Amer to assemble 59‑unit apartments in 60 days

AE Amer unveiled plans for The Lubu, a 59-unit, three-story apartment building at 2603 W. Gate City Blvd. in Greensboro and says it can assemble the complex in 60 days once vertical construction begins. The developer describes the project as roughly 58,824 square feet with an estimated construction cost of about $9.4 million.

The company reports it assembles units off-site, a modular approach it says accelerates on-site assembly. "AE Amer, a modular-built apartment developer, says it can build a 59-unit apartment complex in Greensboro in 60 days." The firm further states that "the company can assemble the units off-site, enabling it to build apartment complexes in 60 days once vertical construction begins, significantly shorter than most projects." Vertical construction is expected to begin in March, and the developer says "the apartments should be ready for residents to move in by the summer."

AE Amer is working with Yates Construction on horizontal development tasks at the site, while AE Amer will handle the modular assembly and related vertical work. Company materials list a broad set of services including architecture, structural and civil engineering, electrical engineering, planning and permitting, and land development, indicating AE Amer is positioning itself as an integrated modular developer and builder.

The Lubu is being marketed as offering upscale finishes at below-market luxury rents. "The Lubu will offer luxury features at a lower price than other luxury apartment complexes, with monthly rents of $1,199 to $1,299." Design details reported in trade coverage note the building will include enclosed corridors and hallways, a detail that affects building code and amenity perception.

For Greensboro renters and neighbors, the project could deliver new supply quickly and at rents that undercut some existing luxury properties. Rapid delivery of 59 units may ease local rental tightness in the short term, particularly if the reported rents apply across multiple unit types. At the same time, the 60-day assembly claim is presented as a company assertion; public records, permit approvals and past project completions would clarify whether the schedule includes site work, utilities, inspections and final occupancy approvals.

The Lubu sits alongside other multifamily developments in Greensboro that are expanding housing stock. Separate local projects announced recently include the Grayson at Randleman Crossing and Overland Place Apartments, which together add 132 homes to the pipeline and involve Low Income Housing Tax Credit awards and city housing bond support.

Next steps to watch include the start of vertical construction in March, the developer’s permit filings with the City of Greensboro, and any public notices about site-plan approvals or community meetings. If AE Amer meets the claimed 60-day assembly timeframe, modular methods could alter project economics and delivery timelines in Guilford County, potentially prompting more developers to consider off-site construction for mid-sized apartment projects.