Del Rio Mom Wins Lime-Green 2025 Jeep Wrangler in Dealership Giveaway

Denise Trevino was on her way to pick up lunch from Domino's on Thursday when her phone rang with news that made the errand instantly forgettable: Jeep Del Rio had drawn her name in a promotional giveaway, and she was walking away with a lime-green 2025 Jeep Wrangler Sport S.

Trevino, a Del Rio mother of two, received the call March 19 while already behind the wheel. The dealership's giveaway selected her name from the pool of entrants, handing her one of the more visually distinctive vehicles in Jeep's current lineup. The Wrangler Sport S in Gecko, the manufacturer's signature lime-green finish, retails as a fully capable off-road SUV and carries a sticker price well above $40,000 in most configurations.

For Trevino, the timing of the call added an extra layer of disbelief. She was mid-errand, not waiting by the phone, when Jeep Del Rio delivered the news.

The win puts a locally recognizable face on a type of promotion that dealerships run with varying results in small markets. In a county of roughly 50,000 residents, a giveaway of this size tends to travel quickly through social networks, and the specifics here, a named local winner, a boldly colored vehicle, and a midday phone call to someone already on the road, give the story immediate staying power in Del Rio.

Jeep Del Rio has not announced whether the promotional giveaway will run again.