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Dr. Martens Chief Product Officer Adam Meek Departs After Four Years

Adam Meek has stepped down as Dr. Martens chief product officer after four years, having joined in December 2021 and led a global product team of more than 50 as the brand reshapes its EMEA operations.

Claire Beaumont2 min read
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Dr. Martens Chief Product Officer Adam Meek Departs After Four Years
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Adam Meek has stepped down as chief product officer of Dr. Martens after four years in the role, a change reported March 2–3, 2026 that comes as the British footwear firm undertakes a wider reorganisation of its EMEA business. Meek joined Dr. Martens in December 2021, led product merchandising, design, development and innovation, and managed a global team of more than 50 people.

In a LinkedIn post excerpted by multiple outlets, Meek wrote, "After four unforgettable years, I’ve now stepped away from my role as chief product officer at Dr Martens." Drapers reproduced his reflection that he is now "excited about the next chapter", adding he plans to continue working "at the intersection of brand, product and consumer." Meek did not name a next employer in the post.

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Across trade coverage Meek is credited with a strategic pivot: company comments and reporting say he helped move Dr. Martens from a product-led approach to a more consumer-led go-to-market strategy and sharper product architecture. The LinkedIn summary characterises his tenure as rebalancing heritage silhouettes with new category development, elevating collaborations, and delivering what it calls "product-to-purpose" integration that, according to the excerpt, "reconnected Dr. Martens' product purpose with its global audience."

Drapers links Meek’s exit to an ongoing simplification of the brand’s operating model in Europe, the Middle East and Africa, citing a February 6 report that Dr. Martens is restructuring parts of its EMEA business to focus on a consumer-first operating model. WWD noted company comments that Meek's work was part of a shift to a consumer-led go-to-market approach; interim arrangements are reportedly in place while a search for a permanent successor begins, language echoed in the LinkedIn excerpt.

Meek’s résumé prior to Dr. Martens includes a sequence of senior product roles. SGB lists him as general manager of Footwear and Accessories at Canada Goose from January 2020 to December 2020; global senior vice president of Product at Sperry from January 2016 to January 2020; and director of Merchandising Sportswear for Nike from December 2014 to December 2015. SGB also records seven years at Pentland Brands, finishing as global head of product and merchandising for Lacoste Footwear. Drapers and FashionNetwork reference a spell at Canada Goose described in some copy as two years, a discrepancy with SGB’s month-by-month timeline.

The leadership change arrives at a moment when Dr. Martens is publicly repositioning its product and commercial strategy; trade coverage highlights the need for strong product leadership to sustain cultural relevance and profitable growth in global footwear franchises. Meek’s departure, his LinkedIn framing of reconnecting product with consumers, and the company’s EMEA simplification together set a clear mandate for his successor: translate the brand’s heritage DNA into a tightly managed, consumer-facing portfolio that can perform across international markets.

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