Tru Form Tiny celebrates 10th anniversary with $250,000 Terra Urban giveaway

Tru Form Tiny of Eugene, Ore., is marking its 10th anniversary with a high-stakes promotion: the company has partnered with Tiny Homes US to give away a custom Terra Urban tiny home valued at $200,000 plus $50,000 cash, a combined $250,000 prize package that launches on Instagram on March 18, 2026 at @tiny.homes.us. The winner will work directly with the Tru Form Tiny design team to customize finishes and personalize the home, with full entry details and eligibility to be posted on the official giveaway page.

Company materials and partner copy emphasize the local roots and reach of the campaign. Press copy notes Tru Form Tiny is celebrating a decade in business and has built "hundreds of homes." Other published figures describe "over 300 homes built" and press paragraphs state the company "has built more than 350 tiny homes" while the firm's own 2025 recap lists "36 TRU FORM CUSTOM TINY HOMES" for that year and a social metric of "762K+ IMPRESSIONS." The announcement contains a distribution-date discrepancy: a PR Newswire header shows March 13, 2026 while an original brief claims the release was distributed March 6, 2026.

Terra Urban is positioned as a luxury, build-to-order model that suits both full-time living and short-term housing needs. Tru Form Tiny product copy highlights the model's space-saving and premium features: "Terra Urban’s clever use of space - most notably its motorized ceiling bed - transforms the cozy bedroom into a luxe living space at the touch of a button," and "Paired with oversized angled windows, and a floor-to-ceiling fireplace, the space feels more like a modern boutique suite than a travel trailer." The company also advertises an elevator bed upgrade, a standing loft, rooftop deck stargazing made possible by dual venting skylight roof hatches, a raised pony-wall kitchen that hides 20 inches of under-floor storage with custom locking doors and a steel slide-out drawer, multiple lofts with steel wall rungs and hand-railed ascent, a bump-out office nook, storage stairs, maple accents and reclaimed-wood touches.

Tru Form Tiny's industry credentials and production background are part of the giveaway pitch. Company copy and third-party pieces list RVIA certification and membership in the RV Industry Association and the National Automobile Dealers Association. One trade piece reports more than 50 years of combined experience among staff and notes the firm is "Certified by the Passive House Institute US and recognized by the AIAS and LEED." A press paragraph also says co-owner Jen Carroll "earned gold-level certification in Leadership in Energy and Environmental Design from the U.S." with the sentence fragment preserved as published.

Local ties run through the story. In a KLCC interview excerpt, Jen Caroll said, "And so now we're at 10 years. So we're celebrating our 10 year anniversary this year, and that community of tiny house builders ebbs and flows over the years, and the more that we stick around and show what we do, it's really driving the design and the experience of tiny houses, is Tru Form, the company that's in your backyard, if you're here in Eugene and Springfield area." A trade report from mid-2025 adds that after debuting at the Pacific Coast Builders Conference in Southern California the 26-foot Terra Urban travel trailer was personally delivered to Napa, California by Tru Form Tiny Founder and Chief Operations Officer, Jen Carroll, with the piece including both June 27, 2025 and June 29, 2025 dates in its text.

Owner and creative director Malia Schultheis framed the giveaway as a milestone: "We're in the business of making real dreams come true in tiny spaces. Celebrating 10 years in business by giving away one of our handcrafted tiny homes is incredibly meaningful. Partnering with Tiny Homes US allows us to reach people who are ready for a more intentional way of living. We're honored to build a beautiful tiny home for the winner and can't wait to bring their vision to life."

Tiny Homes US promotes the campaign under the slogan "Save Big, Win Big" and says it selected Tru Form Tiny for the giveaway because of the builder's reputation for quality, customization and innovative design. The official giveaway page, to be posted by the partners, will contain the entry mechanics and eligibility terms; the Instagram launch remains scheduled for March 18, 2026 at @tiny.homes.us.