Trump Media names former Hulu executive McGurn interim CEO after stock plunge

Trump Media turned to a media veteran as its share price sank, naming Kevin J. McGurn interim chief executive and signaling that the company’s next phase will be judged less by its politics than by whether it can build a real business.

McGurn took over immediately on April 21, 2026, after serving as an adviser to Trump Media since December 2024. The former Hulu, Vevo and T-Mobile executive will oversee Truth Social, Truth+, and Truth.Fi while the company searches for a permanent chief executive. Devin Nunes, the former congressman who had led the company, said it was an “appropriate time” for a leadership change as the stock continued to flounder.

The board framed the move as a bet on execution. Donald Trump Jr., speaking for the board, thanked Nunes for his “dedicated service” over the past four years and said McGurn brings experience in media, technology and capital markets. The timing also followed another shakeup: Eric Swider, a key figure in Trump Media’s public listing, resigned from the board earlier in April.

The leadership change lands at a difficult moment for the company behind Truth Social. Trump Media’s stock had fallen 67% from its post-election high, wiping out more than $6 billion in investor wealth after an early surge before Donald Trump’s re-election in November 2024. That decline has sharpened questions about whether investors still value Trump Media as a social media company, a political proxy, or some mix of the two.

Those doubts are not just about the stock chart. Trump Media reported full-year 2025 revenue of just $3.7 million and a consolidated net loss of $712.3 million, even as it ended the year with about $2.5 billion in financial assets. The numbers underline the central challenge for McGurn: turning a platform born as a “free speech” alternative after Trump was barred from major social networks after the January 6, 2021 Capitol riot into a company with durable revenue beyond its founder’s political brand.

For now, the company’s ambitions stretch across social media, streaming and financial services, but the business has yet to prove that those lines can grow into something steadier than its share price. McGurn inherits a company with cash on hand, a battered market valuation and a question that has only become more urgent: what, exactly, is Trump Media supposed to become?