DreamFit targets 50 million euros in 2026, closes Barcelona club amid redevelopment

DreamFit is pushing toward 50 million euros in revenue this year even as it prepares to shut one of its Barcelona-area clubs, a sharp reminder that chain expansion can be vulnerable to a single lease ending. The company said it plans four openings in 2026 and seven projects between 2026 and 2028, backed by more than 30 million euros in investment, while keeping a longer-term goal of 80 million euros in revenue and 40 gyms by 2029 or 2030.

The pressure point is Sant Adrià de Besòs, where DreamFit will close its club on June 30 after about ten years in the site. More than 3,000 users are affected, and the shutdown has already prompted local protests. DreamFit said it tried to stay in the same area or relocate nearby, but no suitable space was available, leaving the club with no practical route to remain open once the lease was rescinded.

The closure matters beyond one address because it removes an established fitness option from the Besòs area at the same time DreamFit is leaning into scale. The company’s 2026 plan relies on organic growth, stronger performance at existing clubs and higher pricing, which suggests management still sees room to expand demand even as one site is lost. That contrast makes Sant Adrià a clear test case for how a big-box operator protects member trust when redevelopment collides with a local club’s daily use.

The redevelopment driving the closure is substantial. Sant Adrià de Besòs approved an urban-planning change in March 2026 for a nearly 90,000-square-meter area that will make way for an Inditex corporate campus and a reorganized Alcampo complex. The project is expected to bring roughly 1,000 to 1,500 white-collar jobs, with work potentially starting at the end of 2026 or in 2027 and partial opening later in the decade. For the Barcelona metro fitness market, that means one gym’s loss sits inside a much larger reshaping of the Besòs frontage, where land values, retail realignment and corporate development are already redrawing the map.