Mindworks Debuts Paint Sets with Brom and Patrick J Jones Palettes

Mindworks did not arrive in paints as a random side hustle. The small Italian company in Pescara had already been making display miniatures, academic busts, art books and prints before it added paints in 2025, and its first lineup came in with a clear point of view: a Primary Set, a Gerald Brom set and a second Patrick J Jones artist palette set.

That matters because the range was built around names painters actually recognize. Brom and Jones are not generic label art; they sit in the part of the hobby that overlaps with fantasy illustration, grimdark mood and display-level finish work. For painters who spend more time mixing by intent than by habit, that kind of branding signals a palette with an editorial line, not just a shelf full of disconnected colors.

The Primary Set is the part of the launch that looks like it solves the most ordinary bench problem. Every painter runs into the same issue eventually: too many paint lines, too many near-duplicates, and too much time spent rebuilding a working palette from scratch. A focused starter set gives Mindworks a practical entry point, while the Brom and Patrick J Jones palettes push the brand toward something more specific, a curated system that feels designed for a particular visual language.

That is where Mindworks gets interesting. The company is not just selling paint alongside miniatures; it is folding paint into an existing miniature-art identity that already includes busts, books and prints. In a crowded market, that combination makes the line feel less like a catalog add-on and more like a serious attempt to speak to studio painters, collectors and anyone who likes their hobby tools to come with a clear aesthetic sensibility.

The question now is not whether the branding is attractive. It is whether the sets earn desk space once the bottles are open and the swatches are on the wet palette. For painters who want artist-led palettes instead of another generic color wheel, Mindworks looked worth a close test. For everyone else, it still looked like a curious newcomer, but one with enough focus to suggest it was chasing more than novelty.